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  • HOME
  • ABOUT
    • FAQ
  • RESULTS
    • SERVICES
    • CLIENTS
  • NEWS
    • RESOURCES
  • CONTACT
    • SPEAKER PAGE

RESOURCES

Navigate a Diverse USA
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Stop by this page for free tips to help your business or organization grow.  My specialty  is communications for USA-facing leaders. To work with me privately, see ​COACHING. ​

Leadership Tools for the New Abnormal

Economic Alliance Snohomish County hosted Lee Mozena's presentation on TOOLS FOR THE NEW ABNORMAL: Tools to Navigate COVID Conflict and Re-entry, July 27, 2021.

Click image to listen to the webinar. 

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D&I for Start -Ups 

Check out this interview with me and Lara Merriam-Smith, the Director of Innovation and Entrepreneurship Services, at Northwest Innovation Resource Center. We talk about balancing the demands of starting up or running a business, with the desire or pressure to make diversity and inclusion a priority.  Click on either image to download the video. ​
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Video_of_Lee_Mozena_NWRIC_interview_Zena_Consulting_Small_Biz_Resources_Start_Up_D&I_templates

D&I for Entrepreneurs

Communication is the foundation of diversity and inclusion, whether you're about to launch or already in business.  ​Below are the articles and resources mentioned in this interview, to develop a strategy that grows with you. 
1. PSRA (Public Relations Society of America) Tool Kit.
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2. 
Cultural Detective© is an experienced-based, online communication tool that improves communication in people and organizations. Get a free, 3-day Cultural Detective pass.

3.  Building D&I into Your Small Business-  a SCORE webinar by Stephanie Felix.

4.  Strategic Communications Planning- a template developed by The Spin Project.

5.  Build a  D/E/I  Initiative- by SHRM, (Society for Human Resource Management.) 
Picture of human head-https://www2.deloitte.com/us/en/insights/topics/talent/six-signature-traits-of-inclusive-leadership
Click image to see the article by Deloitte
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"I don't think of diversity and inclusion as two peas in a pod. They're two different processes." 

LEE MOZENA, ZENA CONSULTING

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​"Start as early as you can {to be inclusive.}  It doesn't have to be nearly as difficult as building your business."

LEE MOZENA, ZENA CONSULTING

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Communication & Culture

Diversity and inclusion is a big topic. Here are some of my top picks-
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-  Learn Cultures, Not Languages, by Ian Brenner
-  Cultural Detective: check out this intercultural communication tool, or get a free 3-day trial here.
-  Racial Equity tools
-  Search Institute has a free Developmental Assets Strength Finder tool, in English or Spanish.  While this  template was designed for youth, the tool applies equally well to all former children. It's free only to social profits. ​

Definitions of Diversity

Primary Aspects- age, race, ethnicity, gender, physical abilities and sexual orientation.
Secondary Aspects- socio-economic status, class, faith, geographic location and education.
Interpersonal Skills help us get along with others while getting the job done- from listening skills to how we behave at work. These skills are a prerequisite for many positions, achievement, and career growth.

Changing USA Demographics

% of Second Languages by State

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Click for the full report from Rider University.
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More About Culture

According the the Spring Institute, these terms are related but very different. Differences in the meanings have to do with the perspectives we take when interacting with people from other cultures:
  • MULTICULTURAL refers to a society that contains several cultural or ethnic groups. 
  • CROSS-CULTURAL deals with the comparison of different cultures. 
  • INTERCULTURAL describes communities in which there is a deep understanding and respect for all cultures. 
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Read the full article at: springinstitute.org 
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​Download a SWOT ANALYSIS TEMPLATE.

Washington Chambers & Associations

Tabor 100
Black Dot: a culturally-responsive space for Black entrepreneurs in Seattle
U.S. Hispanic Chamber of Commerce
ALPFA: Seattle Association of Hispanic Professionals
GSBA: Greater Seattle Business Association
Seattle Chamber
African Chamber of Commerce of the Pacific Northwest
Filipino Chamber of Commerce of the Pacific Northwest
Greater Seattle Chinese Chamber of Commerce
Korean American Chamber of Commerce, Washington State
Japanese American Society of Washington 

Helping Leaders Reach Diversity & Inclusion Goals

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lee@zenaconsulting.com  |  206.368.9608
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