INTERACTIVE DESIGN
Engage Diverse Learners
We apply the marketing concepts of 'pull' versus 'push' to training design. Between cell phones, bi-lingual participants, and an increasing awareness of neuro-diversity, traditional teaching styles simply don't work. Ask us about creative solutions to make your next presentation interactive, enjoyable, and effective.
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"Lee Mozena had great ideas about how to engage different types of families and learners, and guidance on using more strategic photos. These changes will set me apart from other professionals in my field."
DR. AMY SUMMERS, EDUCATION PSYCHOLOGIST
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I took Lee's recommendations to make presentations more interactive. I was amazed at the results: it wakes people up, gets them to respond emotionally, and reinforces key points. Breaking the 'third wall" isn't just for theater!
ROBBIN BLOCK, OWNER, BLOCK BETA MARKETING
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Interactive Design Results #1Challenges Help families to feel comfortable when visiting a psychologist for academic testing, and perhaps get more accurate test results. Solution I recommended creating a playful video to get kids acquainted before meeting the doctor in person. Results See quote above, and click on the picture to watch the video Amy created as a result. |
Interactive Design Results #2
Challenge
It's always tough to make recurring business presentations lively.
Solution
Oranges were a key visual theme of the client's marketing collateral. I recommended she place a bowl of fresh oranges on the speaker table during seminars, as an eye-catching way to display business cards, and to invite participants to snack on the fruit during the presentation. Eating oranges is awkward and messy. This small trick introduced audience-initiated playfulness and appealed to their senses (visual, touch, smell and taste).
Results
See testimonial, above.
It's always tough to make recurring business presentations lively.
Solution
Oranges were a key visual theme of the client's marketing collateral. I recommended she place a bowl of fresh oranges on the speaker table during seminars, as an eye-catching way to display business cards, and to invite participants to snack on the fruit during the presentation. Eating oranges is awkward and messy. This small trick introduced audience-initiated playfulness and appealed to their senses (visual, touch, smell and taste).
Results
See testimonial, above.
Helping Leaders Reach Diversity & Inclusion Goals
lee@zenaconsulting.com | 206.368.9608
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COMMODITY CODES
915-03 Communications/Advertising/Public Relations 915-22 Communications/Marketing Services 918-26 Consulting Services/Communications 918-65 Consulting Service/Human Relations 924-78 Educational/Training Services |
NAICS
611430 Management Development Training 641613 Management Consulting 541612 Human Resource Consulting Services 541820 Public Relations Agency Services 541720 Research & Development / Social Sciences 541618 Marketing Consulting Services |
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